Sandwell Leisure Trust – Campaign


New year campaign for the trust

Sandwell Leisure Trust New Year Campaign

Sandwell Leisure Trust start the year with a drive for new memberships at all their centres in Sandwell. This year they wanted the theme to have a more personal touch so asked for volunteers from their local leisure centres if they could appear within the campaign. Each leisure centre used a specific member from their centre so it gave authentication and a real aspect for their campaign. The Slogan Heart, Health, Mind along with #MoveMoreSandwell was an integral part of the design campaign.

After an initial marketing briefing, Eagle was tasked with bringing the concepts to life and creating an SLT coloured splash behind the characters and then designing the campaign materials which consisted of:

  • Banners
  • Posters
  • Digital Billboards
  • Flyers
  • Roller Banners
  • Bus Posters

SLT now consider Eagle Design more of an extension to our business rather than as just a supplier of quality design services. Eagle Design delivers a first class service with both the ability to meet our demanding timescales and deliver a service that we are confident will and has produced professional results for our company.

Mark Wildman: Business & Commercial ManagerSandwell Leisure Trust