They say a photograph paints a thousand words, so how many words can a promotional video portray?
With YouTube now being the second largest search engine (next to Google), the development of company promotional videos have now become vital in today’s business environment.
Promotional videos can be used for several applications and have the ability to strengthen the communication of your company’s brand to your clients and potential customers. In order to gain the maximum impact we suggest that you keep the message short, detailed and to the point as the video will need to capture and leave a lasting impression to the person targeted. For a standard promotional video the average length needs to be 1 minute 30 seconds to 2 minutes in length, however there will be instances where you will need to create a lengthier video for a documentary for example.
As a full service creative agency we believe in creativity so we can mix real time footage with animation, graphics and suitable sound tracks to make your video engaging and bespoke.
There are several uses for a video The first is on the home page of your website. Having a video on your site will naturally increase visitor time spent on your website and may even lead them onto other products and services on offer. They are also widely used at conferences and exhibitions. Incorporating video into presentations again have the potential to impact people during the event and with the rise of social media advertising, video can be re-tweeted again and again with a form of target marketing.